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About Us

We connect your products to the world

We’re dedicated to creating a more fluent, intelligent way to manage your supply chain and optimize operations. In an increasingly fast-paced and technology driven world, BarTender integrates your physical products with digital systems to deliver greater efficiency, security, and peace of mind.

Why BarTender?

We confess, we have a passion for barcodes. As engineers, we’re curious, solution-minded, and hardwired to explore new and better ways to make our customers successful. As the pace of business accelerates, we continually integrate emerging technologies and standards, always future-proofing our platform to keep you ahead of the competition.

For more than 30 years, the world’s largest companies have relied on BarTender for mission-critical label design and printing. Our priority is to help your business thrive with flexible, scalable solutions that grow with your needs and adapt to changing market demands.

Enhance Efficiency and Accuracy

Say goodbye to manual entry errors and inefficiencies. Our solutions ensure that your products are labeled accurately and quickly, every time.

Real-Time Visibility and Control

BarTender enables higher supply chain visibility so you can manage inventory more proficiently. You know the status, location, and history of your products at all times, so you can make informed decisions swiftly.

Security and Compliance You Can Trust

Our advanced security features safeguard product information, ensure compliance with international standards, and prevent counterfeiting, protecting both your brand and your customers.

Leadership team

Jeffrey Hart

Chief Executive Officer

Chris Cassidy

Chief Revenue Officer

Nigel LeGresley

Chief Operating Officer

Steve Dunn

Chief Financial Officer

Gustavo Rivera

Chief Technical Officer

Dan Quagliana

Vice President of Product

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Use our 30-Day Trial to explore all of BarTender’s features.

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Find out how to buy BarTender software.

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Chris Cassidy

Chief Revenue Officer

Chris has more than 25 years of executive leadership in various supply chain management roles. He has deep domain expertise and a stellar track record working with leading global enterprises on digital transformation and supply chain optimization.

Chris is a recognized expert in supply chain management, logistics, and enterprise supply chain SaaS solutions, across both customer operations, product management, strategy, sales, and marketing. His current focus at Seagull is crafting and implementing the long-term strategic vision of the company to continue to lead the industry in customer satisfaction, global program delivery, and product innovation for end-to-end supply chain visibility and traceability.

Before joining Seagull, Chris was President & Chief Executive Officer of Mojix. Previously, he held various supply chain leadership positions of increasing executive responsibility at Gartner, UPS, and GSK. He holds a BS in Industrial Engineering from Georgia Tech and an executive program certification in supply chain management at MIT. Chris is based in Atlanta, GA USA.

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Steve Dunn

Chief Financial Officer

Steve has spent three decades in the finance world, beginning his career at Ernst & Young before moving to Microsoft, where he spent over 20 years across a variety of finance roles. Most recently, he served as the CFO at Onriva, a travel technology company. Steve has a passion for finance and the impact it can have on a company, and particularly appreciates the opportunity it provides to work with groups across the organization.

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Jeffrey Hart

Chief Executive Officer

Professionally, I have led virtually every key organizational function - customer service, product development, quality assurance, product management, marketing, HR, finance, and sales. I’ve managed public, venture capital-backed, and family-owned businesses. This experience has made me a transformational executive that can work cross-functionally, providing me with insight into key disciplines and allowing me to build trust and partnerships with executive leaders. Respect for others has always been at the foundation of everything I do.

Today as a tech savvy President and CEO I design and execute high value strategies that drive profitability, innovation and growth for software, technology, and business services companies. This includes delivering tens of millions of dollars in top and bottom-line growth across varied industries and market segments. I am skilled at identifying high value opportunities, building highly engaged teams and scaling businesses to achieve industry and market leadership. By blending vision, strategic thinking, and executive acumen with exceptional communication and an engaging interpersonal style I deliver results in key performance areas.

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Nigel LeGresley

Chief Operating Officer

Nigel has more than 25 years' experience in strategy, finance, and operations. Most recently, Nigel served as Chief Operating Officer and Chief Financial Officer at Acumatica, a provider of cloud enterprise resource planning software. Before Acumatica, he held various finance leadership positions at Tableau, EMC/Isilon Systems, PivotLink, and Cerep. Nigel started his career at EY. He received a B.A. in Business Administration from the University of Washington.

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Dan Quagliana

Vice President of Product

Dan has over twenty years of experience working in Enterprise Software. Prior to joining Seagull, Dan held various product positions at Zebra Technologies in Services, Data Services, Printer Software and Developer Relations. He has a record of launching new offers, building high-performing teams, and building partnerships. Dan has a BS in Computer Engineering from Northwestern University and resides in the Chicago area.

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Gustavo Rivera

Chief Technical Officer

Gus is a technology executive and entrepreneur with more than 20 years of experience building companies, teams, and innovative cloud-native software products. He is the chief architect of our ytem™ item chain platform. Gus also leads Seagull’s software engineering, cloudops, and support teams.

He previously served as Founder & Chief Technology Officer at TierConnect, where he was the visionary behind the ViZix IoT no-code development platform. Prior to Mojix and TierConnect, Gus was the Chief Technology Officer and Chief Architect across several successful and acquired SaaS platforms including SupplySolution, bConnected, Covaleo, and others.

Gus holds a BS in Computer Science & Engineering from the University of Michigan, Ann Arbor.

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